http://www.stevengroves.com/2010/01/22/roi-of-social-media-joan-koerber-walker-corepurpose-episode-1/ Geekin' on Tech, Food and Stuff Wed, 08 Feb 2012 09:14:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.stevengroves.com/2010/01/22/roi-of-social-media-joan-koerber-walker-corepurpose-episode-1/comment-page-1/#comment-238 Translating an Online Connection to an Offline Relationship – ROI of Social Media podcast – Joan Koerber-Walker / CorePurpose – Episode 4 of 4 | StevenGroves.com Thu, 04 Feb 2010 21:19:01 +0000 http://www.stevengroves.com/2010/01/22/roi-of-social-media-joan-koerber-walker-corepurpose-episode-1/#comment-238 [...] Episode 1 – Segmenting Your Approach to a Social Media Presence [...] [...] Episode 1 – Segmenting Your Approach to a Social Media Presence [...]

]]> http://www.stevengroves.com/2010/01/22/roi-of-social-media-joan-koerber-walker-corepurpose-episode-1/comment-page-1/#comment-237 Establishing Performance Indicators for Social Media – ROI of Social Media podcast – Joan Koerber-Walker / CorePurpose – Episode 3 | StevenGroves.com Tue, 02 Feb 2010 16:51:21 +0000 http://www.stevengroves.com/2010/01/22/roi-of-social-media-joan-koerber-walker-corepurpose-episode-1/#comment-237 [...] Episode 1 – Segmenting Your Approach to a Social Media Presence [...] [...] Episode 1 – Segmenting Your Approach to a Social Media Presence [...]

]]> http://www.stevengroves.com/2010/01/22/roi-of-social-media-joan-koerber-walker-corepurpose-episode-1/comment-page-1/#comment-235 Being Original In Your Content – ROI of Social Media podcast – Joan Koerber-Walker / CorePurpose – Episode 2 | StevenGroves.com Tue, 26 Jan 2010 20:06:31 +0000 http://www.stevengroves.com/2010/01/22/roi-of-social-media-joan-koerber-walker-corepurpose-episode-1/#comment-235 [...] She diagrams some of the tactics on how Avnet, her employer prior to going solo, as an example on how a F500 company has adopted social media in a segmented model to connect to audiences in a B2B model – the segmentation strategy is one she uses herself and a topic we covered in our first episode.  [...] [...] She diagrams some of the tactics on how Avnet, her employer prior to going solo, as an example on how a F500 company has adopted social media in a segmented model to connect to audiences in a B2B model – the segmentation strategy is one she uses herself and a topic we covered in our first episode.  [...]

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